Media Coach – Course

Make an Impact: Appearance, presentation, convincing

Whether in personal conversations, at customer appearances, in internal meetings or at presentations: You want to appear authentic and confident. If you want to make a positive impact on your counterpart, you need a personal signature in terms of your appearance and your own spirit. This is how you succeed in conveying content convincingly. Get to know your personal impact and don't leave your appearance to chance. You understand what it takes for a convincing performance to achieve your own goals. In this way, you gain confidence and develop pleasure in your own performance.
Price from CHF 1'500.00
(including course materials)
Lessons 16 lessons of 50 minutes each
Duration 2 days
Degree Certificate

Day 1: Appearance

  • Effect: External image and self-image
  • Linguistic and non-verbal instruments to achieve impact
  • Establish contact with the audience
  • Getting to know and using rhetorical devices
  • Develop and formulate own point of view
  • Developing messages: the target sentence method
  • Short statement: the 5-sentence technique
  • Short speeches and presentations
  • Designing an opening

Day 2: Presenting

  • Presenting convincingly
    • Correctly understand the audience, topic and objectives of a presentation
    • Developing a dramaturgy of storytelling
    • Show less, visualise more
    • Presenting with performance
    • Dealing with critical questions

The aims of the course

  • You prepare your public appearance efficiently and design it convincingly.
  • You know how to tailor content and structure it logically.
  • You can express yourself clearly and coherently and follow a clear structure.
  • You use the technique of storylining to better structure your presentation.
  • You are aware of different speech acts and structures.
  • You win over your audience with power and emotion.
  • You are aware of your own impact and tailor the use of language, voice and body language.
  • Through resource-oriented feedback you gain in confidence, becoming more professional.
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Jurka Brunner
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